Hello Friends.
‘False Spring’ is upon us and with the warmth comes fresh perspective and renewal. No doubt these past few weeks (and months) have been stressful, and in light of that I trust you’ve given yourself time this past weekend to focus on the things you can control, the things that bring you joy, and the things you are most grateful for.
I’m curious…
How are your conversations with your sphere and your neighbors? How are your conversations with your kids and loved ones? How are you holding up? How are you keeping it together?
We are all sharing this extraordinary, bewildering, and for many people incredibly scary experience; so don’t hide from your database. Show up for your community. Bring value. Connect the people who need resources, tools, and connections. We’re puzzle solvers. We’re solution finders. We’re dot-connectors. Our people need us right now more than ever.
As we observe Black History Month, and especially in light of recent events, I encourage you to take some extra time to learn more about the history of fair housing in Minnesota and the systems that shaped it. Resources are available through the Minnesota Department of Human Rights, the Minnesota Historical Society, and the Mapping Prejudice Project, which documents the lasting impact of racial covenants on our communities. Together, these sources provide important context for agents committed to equity, awareness, and fair housing practices today.
We’re more than home sales; we’re stewards of our communities and our communities need us more than ever.
Lean in with your heart.
Lean out to your trusted few.
You’ve got this. We’ve got this.
Let’s go.
All my love,
Coach Lins
FEBRUARY BLOGS
Dear Minnesota,
We’ve been holding our breath so long we forgot what it feels like to exhale. Over these past weeks and months, the air in our neighborhoods hasn’t felt peaceful — it’s felt electric with tension, heavy with uncertainty, and rooted in a deeply human survival instinct. Whether we walk down the street, wait at a bus stop, or kiss our children goodnight, there’s been a quiet, persistent hum of what-if in the back of our minds.
I understood this conceptually for years, but it landed differently when I watched my father take his last breath this past summer. There was a finality to it that stopped everything. In that moment, alone in the room with him and feeling the strength leave his grip on my hand, his entire life as I knew it flashed before me: a Christmas mornings. A school drop-off. Walking me down the aisle and first cuddles with his grandbabies. All of it.
No do-overs. Full stop. Roll credits. No “I’ll do it differently later.” Just this life… One turn.
Entrepreneurship is often framed as the ultimate freedom: no boss, flexible hours, unlimited possibility. But anyone who has actually built something knows that freedom without structure quickly turns into noise. When everything is possible, nothing is clear. The mind stays restless, attention fragments, and time begins to feel like something that’s constantly slipping through your fingers. What looks like freedom from the outside often feels like a quiet constraint on the inside.
NEED COACHING?
Do you have big plans for your life and business next year and you’re thinking that coaching might be the right next move for you?
Sign up for a confidential consultation. No obligation, no boloney. Just a real talk with your girl who happens to like you a lot and is quietly cheering for you from afar anyway.
HELLO, FRIEND.
Linsey Frawley is a licensed real estate Broker in MM and WI, a professional coach and trainer, and a Continuing Education instructor for Minnesota real estate professionals, and she is co-owner of a boutique Transaction Management Company. She regularly teaches state-approved CE courses, helping agents strengthen both their technical knowledge and their long-term business foundations.
Linsey’s coaching focuses on the intersection of business strategy, personal growth, and sustainability—helping real estate professionals build careers that support their goals, values, and real lives. She is known for her practical, grounded approach and her ability to translate complex concepts into actionable insight. She is deeply committed to helping agents recognize their strengths, identify opportunities for growth, and lead with clarity and confidence.
She lives in Eden Prairie with her husband, two young children, and two delightfully derpy dogs. Outside of work, Linsey enjoys throwing pottery, strength training at the gym, reading, gardening, attending live music or comedy shows, and renovating whatever corner of the house is next on the list.