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Every week, Coach Frawley pens a coachable ‘love letter’ to the agents who are learning from her. Please enjoy the archive of thoughts, ideas, questions, tips, and messages of love and gratitude. 

If you’d like to subscribe to the weekly newsletter, please click the link below!

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Linsey Frawley

Demand Avoidance

It’s time I come clean and let you in on a little secret: I sometimes let my lizard brain take over, which is something I’m kind of doing right now.  Some of the neuro-normies won’t get this, and I’m not going to speak on behalf of everybody with ADHD, but this is true for many: a lot of us are masking.

Read More »
GETTING STARTED
Linsey Frawley

SOCIAL MEDIA CONTENT PLANNER FOR NEURO SPICY AGENT

Maybe you’ve heard this before: “Don’t put it down, put it AWAY.” This mantra is frequently repeated internally by folks with ADHD to reduce the accumulation of doom piles and personal clutter. It’s not uncommon for us to lose our keys, our phones, or our minds on a regular basis simply because our brains frequently go on side quests or

Read More »
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Linsey Frawley

Working Harder Then Working Smarter

If you know me at all, I love to find real world examples to explain how and why things work the way they do for us in business, and this week something happened that just completely rocked my world.  I should start by saying that I’m not technically a swimmer. I’ve never competed as a swimmer. Hell, I’ve never even had

Read More »
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Linsey Frawley

Your Allowed Priority

I don’t know who needs to hear this, and this message might only land on a couple of you, but here goes…   You’re allowed to make yourself a priority.   We often remind people to put their own oxygen masks on first, but what does that mean, exactly? Metaphorically, it’s in reference to taking care of our own needs

Read More »
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Linsey Frawley

Rituals

You might not even notice it, but you practice certain rituals every single day. When you get up in the morning, what is the very first thing you do? What do you do after that? And after that? Do you have a set of things  that  you do the moment you get in the driver’s seat of a car? Enter your

Read More »
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Linsey Frawley

February 15, 2025

Hello and welcome back to my little narrative. I trust those of you in the Midwest are keeping warm and safe as we’re experiencing another wave of snow right now. My kids are in the middle of a four-day weekend so we’ll be trying to make the most of the time off with snowmen, hot cocoa, cozy fireplace snuggles, and

Read More »
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Linsey Frawley

Simmering In Spicy Negotiations

  Tell me if this sounds familiar: Your Buyer’s inspection revealed a significant material adverse fact that the Seller didn’t know about so it wasn’t disclosed. The Inspection period was about to end, the listing agent was asking for updates, and your Buyer was panicking about the cost and labor needed to make repairs so their first instinct was to

Read More »
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Linsey Frawley

Productivity Sabbatical

Do you ever feel like there’s not enough time in the day to get all the things done?  Do you feel like you have a good grip on handling the urgent and important matters but struggle with the non-urgent ones? Here’s what ends up getting stuck on the back burner: operational loose ends, tech clutter, email, and more. If you’re

Read More »
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Linsey Frawley

Affirmations

Trust me for a second. Read the following things out loud to yourself:I am powerful.I am thoughtful.I am kind.I am healthy.People trust me. I attract money.I am creative. Does it feel uncomfortable saying these things out loud?It is time to stop thinking affirmations are cheesy, because there is actual scientific evidence that tells us that affirmations are powerful and that they

Read More »
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Linsey Frawley

Save Time With Buyers

I’m going to say something that might make some of you feel uncomfortable. If you’re working with a Buyer who can’t seem to make up their mind and you’ve taken them on more than two tours, that’s on you.  The reason is you. Yup. I said it. It’s your fault.  There are several reasons why someone hasn’t written an offer on a

Read More »
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Linsey Frawley

Frequency Illusion

Last week I had the honor of teaching a continuing education class for real estate professionals about the process from contract to close, and in that discussion, the topic of setting healthy expectations for referring potential business came up. While it’s been a basic practice of mine for years, I realize now not everybody does these things during their appointments. Frequency IllusionRemember

Read More »
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Linsey Frawley

January 14, 2025

Hello friends! I trust you had an outstanding holiday break and your spring pipeline is full of outstanding opportunities. This is the first edition of the Frawley Coaching monthly newsletter, and I’d love to hear your feedback if you have time to tell me. Also, if this is helpful information to you, please share it with a friend! In this

Read More »
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Linsey Frawley

Productivity Tokens

There is no boilerplate solution to increasing productivity that works for everybody, however if I find something that’s working for me, I’m going to share it with you! Let’s dig into this Productivity Token Theory… It occurred to me this week that dressing the part is a huge player in my own productivity. I once read somewhere that it’s common for

Read More »
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Linsey Frawley

Do This Before December First

As we gear up for a long holiday weekend, it’s important to be purposeful with our actions and intentions. So many real estate professionals hit the doldrums in the weird space between Thanksgiving and the New Year. Not you, though. Not you. It’s true that 99% of the contracts you sign will close in the next calendar year, so treat

Read More »
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Linsey Frawley

Linsey’s ADHD Life Hacks: Four Tactics to Manage Squirrels

  I have ADHD. It’s no secret and I’m often quite transparent about it. What I’ve come to learn about my particular form of neurodiversity is something that I see in a lot of business owners: our penchants for hyper-fixations, our tendency to procrastinate, and our inability to measure time while living in the moment. I’m not saying everybody is

Read More »
ABOUT
Linsey Frawley

Exciting Announcement

Good Morning!  I have a couple of exciting announcements to make, and I’m thrilled to share it with you, dear friends!   First, this weekly newsletter has been both an enormous accountability blessing for me as well as an incredible challenge to maintain. To ensure that I’m delivering the most value to you, the reader, and to the agents that

Read More »
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Linsey Frawley

Post Halloween Touch Idea

My feral children are completing the walk of shame to the bus, lamenting their choices to consume questionable levels of candy last night. I’m happy to have completed another chilly and safe tour of the neighborhood with our closest friends. I trust you also had a safe and happy Halloween.  Today’s newsletter is short and sweet. If any of you

Read More »
GETTING STARTED
Linsey Frawley

Your GPS

Ahhh… the smell of autumn leaves on the ground somehow sparks in me a feeling of renewal and forward thinking for the coming year. I have a few lofty goals and I’m working through a roadmap to get to the finish line. If you’re anything like me, you’ll probably start chasing squirrels or shiny things and not stay on task

Read More »
CONTRACTS
Linsey Frawley

Trust

Tony Robbins once said that you need to treat your clients like you would treat your friends, and I couldn’t agree more.  At a listing appointment this week, I toured a small home in Golden Valley with an awesome yard and tons of potential. The owner is actually a close personal friend (he was in our wedding and our kiddos

Read More »
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Linsey Frawley

PTFAR

PTFAR. Nope, I didn’t just spit on my computer.  This is a model. What is PTFAR and how can you apply this lesson to your own personal growth and trajectory? That’s an excellent question and I’m so glad you asked.  PTFAR stands for Programming, Thoughts, Feelings, Actions, and Results. It is a model used to understand how our mental and emotional processes

Read More »
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Linsey Frawley

NPC

NPC, according to the Cambridge Dictionary, is an abbreviation for non-playable character: a character in a computer game that is not controlled by someone playing the game. “Linsey,” you ask, “what’s up? Why are you talking about NPC’s?”That’s an excellent question and I’m so glad you asked. I’m telling you about NPC’s because, my friend, you are one. And so am

Read More »
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Linsey Frawley

A Call to Action

This week we witnessed our nation experience a monumental catastrophe as Hurricane Helene made landfall, decimating entire cities and leaving ruins in her wake. At times like this, we are reminded to be grateful for what we have in terms of comfort, safety, shelter, and more. First, I want you to get your own bearings. Take a deep breath, look

Read More »
GETTING STARTED
Linsey Frawley

The DTD2 and Your Facebook Contacts

I realized this week as I restarted my DTD2 contacts that I have about 1500 Facebook friends of which nearly half aren’t already in the real estate business and more than half of those folks aren’t already in my database. This needs to be fixed and it needs to be fixed fast. I don’t want to leave opportunities on the

Read More »
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Linsey Frawley

Eight Pillars of Trust

You might remember me writing about The Trust Edge awhile back, one of my favorite books from one of my favorite authors. David Horsager is a MN native and shortly after he published his first book, his entire team rented office space from the same brokerage I hung my license. Dual career during the market crash, I was tending bar

Read More »
TRAINING
Linsey Frawley

Double Down On Your Fourth Quarter

Friends, this is it. It’s the end of the year. What? I know what you’re thinking. “Lins, it hasn’t even snowed yet. We’re nowhere near the end of the year.” Hear me out.  The indisputable law of real estate is that our actions today will garner results in roughly ninety days. Three months. One quarter. We’re about to hit the

Read More »
TRAINING
Linsey Frawley

Price to Sell In Any Market

This week I had the honor of teaching a class to a room full of professionals about pricing accurately. Pricing a home to sell is one part math, one part science, and one part magic. The magic isn’t so much wizardry as it is your ability to interpret market dynamics and apply that information to your strategy. Your fundamental role

Read More »
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Linsey Frawley

Don’t Look At the Rock

At a neighborhood potluck last weekend I had the genuine pleasure of meeting two of our newest neighbors and chatting with them about their favorite hobby: mountain biking. They’re SERIOUS about the sport and they travel all over the country seeking destinations and terrain varieties that I didn’t even know existed. When discussing the bikes that they ride, they rattled

Read More »
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Linsey Frawley

DISCLOSURES, COMMISSIONS, AND OUR NEW NORMAL

On August 15, 2024, Buyer Broker commissions disappeared from our local Multiple Listing Services and it felt like half of our industry members panicked. As professionals authorized to practice law in a very limited capacity, our agents and brokers are heavily regulated and rightfully so. We have all recently been bombarded with information from our local associations, our brokers, our colleagues,

Read More »
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Linsey Frawley

Fear

Mel Robbins says that we’re all afraid of the same thing.  Heights, small spaces, lions, clowns (don’t judge me)… it’s all the same. We’re afraid of the unknown. What are you afraid of? What is stopping you from doing the thing? What gets in the way? Let’s unpack that together… My own coach is out of the office with a medical

Read More »
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Linsey Frawley

The Middle

5/31/24 Happy Friday, Friends! Stolen from my journal this week for your reflection and enjoyment, this message is for my fellow overachievers and the folks who keep piling things on their plates in the spirit of productivity. ​Folks, we’re forgetting something important. We’re forgetting to enjoy the process.  We just came off of a long holiday weekend, which was longer for

Read More »
GETTING STARTED
Linsey Frawley

Six Personal Perspectives Step Six: Be Accountable

On our path to mastering the six personal perspectives of a millionaire real estate agent, today we’re going to talk briefly about Step Six: Be Accountable.  It’s remarkable to me how many people are completely adverse to the word Accountability, and I think it’s because most people associate the word Accountability with the word Consequences, and the word Consequences is

Read More »
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Linsey Frawley

The Post-It Trick

THE POST-IT TRICKAre you starting a new project? Finding yourself in a new career? Trying to unpack and prioritize your thoughts, ideas, and questions? Might I suggest a trick I used when I was beginning my career as a coach? I used post-it’s. Yep. Sticky notes. About four years ago,  I came off of maternity into a new role in leadership and I couldn’t seem to get myself

Read More »
GETTING STARTED
Linsey Frawley

SIX PERSONAL PERSPECTIVES STEP FIVE: REMOVE LIMITING BELIEFS

SIX PERSONAL PERSPECTIVES STEP FIVE: REMOVE YOUR LIMITING BELIEFS On our path to mastering the six personal perspectives of a millionaire real estate agent, today we’re going to talk about Step Five: Remove Your Limiting Beliefs. Do you ever find a jerk on your shoulder telling you that you’re not ready, that you’re not good enough, that you don’t know enough,

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Linsey Frawley

THE SIX CORE COMPETENCIES OF YOUR BUSINESS

Happy Friday, Friends! This week I had the honor and pleasure of attending the Keller Williams Mega Leadership Conference down in Austin, TX. There I was able to connect with hundreds of KW leaders like myself and mastermind about different ways we can and will show up better for the agents we lead. What’s remarkable to me is that much of

Read More »
GETTING STARTED
Linsey Frawley

SIX PERSONAL PERSPECTIVE STEP FOUR: MAKE BEING LEARNING-BASED THE FOUNDATION OF YOUR ACTION PLAN

On our path to mastering the six personal perspectives of a millionaire real estate agent, today we’re going to talk about Step Four: Make Being Learning Based the Foundation of Your Action Plan.Being learning-based means having a mindset focused on continuous learning and growth. It involves being open to new ideas, seeking out knowledge and feedback, and actively pursuing opportunities

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Linsey Frawley

HABIT STACKING

5/3/24 We all stack habits regardless if we’re aware of it or not. What habits we stack are the key to how productive we are and how successfully we can achieve our goals.  Habit stacking is a productivity and habit formation technique where you build new habits by “stacking” them onto existing ones. It involves attaching a new habit to

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Linsey Frawley

Parable of the Bricklayers

Happy Friday, Friends! This week I had an awesome opportunity to lead a discussion about defining your value as a real estate professional. As our industry and market evolves, our value proposition as well as our identity as professionals has never been more integral to our ability to survive and thrive in the real estate profession. Not too long ago I heard

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Linsey Frawley

Keeping Your Head in Multiple Offers

HOW IS THE MARKET? Are people asking you this? What’s your answer? My favorite response to “How’s the market” questions is one of curiosity. If appropriate, I’ll straight up say: “It’s great! Why do you ask?” Sometimes folks just ask because they don’t know how else to engage with you, their new real estate professional friend. A LOT of people

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Linsey Frawley

Body Double

Hello Friends! I trust you had a productive week this week! As we’re well into our second week of the second quarter of 2024, I realize that I’m probably not alone in my pursuit for the ultimate spring cleaning experience. This pertains to my home, my health, my relationships, and my business. Are you sorting and purging too? How’s that

Read More »
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Linsey Frawley

When It Rains

I’m going to veer away from real estate pep talks this time and do a little dive into something that keeps coming up in conversations with the agents I’m coaching, with my fellow leaders in and out of the industry, and with my friends and family.  Despite the arrival of spring, many people are still weathering the burden of the

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Linsey Frawley

Beware of ‘Try’

3/39/24 Happy Friday, Friends! Welcome back to the MN winter! I hope you traveled safely this week during the ice and snow, and I hope those of you returning from Spring Break had a wonderful and restive time. Let’s get into it.  I’m about to say something that is going to make many people, including me, kind of uncomfortable.  The word

Read More »
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Linsey Frawley

The Sitzer-Burnett Verdict

3/21/24 Happy Friday, Friends.  Last week, a landmark federal court decision was made that will absolutely impact the way we do business. Since then, we’ve been bombarded with speculations, accusations, and hypothetical solutions from the media, in our social channels, and from our colleagues in the industry. It’s important for agents to understand that we don’t have answers yet, as

Read More »
GETTING STARTED
Linsey Frawley

Six Personal Perspectives Step Two: Commit to the 80/20 Principle

We’re natural helpers. We want to fix problems. We have this inherent need to be the solution finders for ourselves and to our people. It is so important that we learn how to stay our own course and keep our own oxygen masks on so we can best serve our clients, our loved ones, and ourselves.  How do we do

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Linsey Frawley

GAMIFY YOUR CALENDAR

3/15/24 Ok friend, truth time. What is the first thing that comes to mind when you think of the words Time Blocking? If you are anything like the way I did when I began taking my real estate career seriously, you get uncomfortable.  To me, time blocking sounded like a chore, something that other people did. Something that didn’t really

Read More »
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Linsey Frawley

The Sphere of Influence Challenge

3/8/24 THE SPHERE OF INFLUENCE CHALLENGE I can’t count how many times I’ve been to Keller Williams Family Reunion, and as the times pass, my takeaways have morphed from the specifics in the beginning to more general theories about real estate and coaching in general. The fundamental models are often reinforced in different ways and I’m not one to chase

Read More »
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Linsey Frawley

Your Best Friend

3/7/24 Happy Friday, Friends! I trust you had an incredible week and you’re absolutely crushing your goals for spring. Today concludes the first full week of March and do you know that that means? It means that we’re nearly finished with the first quarter of 2024! I know, it’s nuts. If you haven’t revisited your goals for 2024 lately do

Read More »
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Linsey Frawley

Your First 100 Days SmartPlan Is LIVE

3/1/24 Happy Friday, Friends! I’ve been spending the week in Las Vegas at KW Family Reunion, and I can’t contain my excitement about all of the takeaways I get to share with you in the coming weeks from that incredible convention. I’m also completely giddy to share with you that my newest project is now complete! (SQUEEE!) It’s not a

Read More »
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Linsey Frawley

FAILING FORWARD WITH FORD

2/23/24 Hello Fearless  Agents!  Hey I’ve got an important question for you… Does lead generation sometimes feel ‘icky’ to you?  It really shouldn’t, and if it does, we need to figure that out right now.   FAILING FORWARD WITH FORD This week something came up not once but twice in coaching conversations that caused a seismic shift in the agent’s perspective

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Linsey Frawley

KW Cares: The Power of Amazing Love and Support

Hello Friends, Did you know that Keller Williams has a non-profit to help associates and their families in need? I’ve personally seen this incredible program in action, and it is important that our agents not only know that they have the power to make a difference, but also that in the unlikely tragic event, Keller Williams will support them. As

Read More »
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Linsey Frawley

Commit to Self Mastery

Happy Friday, Friends!  I hope you are doing well and that you survived what may very well be the only little blizzard our MN climate will deliver this season. STOP FOCUSING ON THE DESTINATION AND START ENJOYING THE JOURNEY.I’d like to talk a little bit about the Six Personal Perspectives of successful real estate agents. If you’ve been through Ignite this will be

Read More »

It’s time I come clean and let you in on a little secret: I sometimes let my lizard brain take over, which is something I’m kind of doing right now.  Some of the neuro-normies won’t get this, and I’m not going to speak on behalf of everybody with ADHD, but this is true for many: a lot of us are masking.

Read More »

Maybe you’ve heard this before: “Don’t put it down, put it AWAY.” This mantra is frequently repeated internally by folks with ADHD to reduce the accumulation of doom piles and personal clutter. It’s not uncommon for us to lose our keys, our phones, or our minds on a regular basis simply because our brains frequently go on side quests or

Read More »

If you know me at all, I love to find real world examples to explain how and why things work the way they do for us in business, and this week something happened that just completely rocked my world.  I should start by saying that I’m not technically a swimmer. I’ve never competed as a swimmer. Hell, I’ve never even had

Read More »

I don’t know who needs to hear this, and this message might only land on a couple of you, but here goes…   You’re allowed to make yourself a priority.   We often remind people to put their own oxygen masks on first, but what does that mean, exactly? Metaphorically, it’s in reference to taking care of our own needs

Read More »

You might not even notice it, but you practice certain rituals every single day. When you get up in the morning, what is the very first thing you do? What do you do after that? And after that? Do you have a set of things  that  you do the moment you get in the driver’s seat of a car? Enter your

Read More »

Hello and welcome back to my little narrative. I trust those of you in the Midwest are keeping warm and safe as we’re experiencing another wave of snow right now. My kids are in the middle of a four-day weekend so we’ll be trying to make the most of the time off with snowmen, hot cocoa, cozy fireplace snuggles, and

Read More »

  Tell me if this sounds familiar: Your Buyer’s inspection revealed a significant material adverse fact that the Seller didn’t know about so it wasn’t disclosed. The Inspection period was about to end, the listing agent was asking for updates, and your Buyer was panicking about the cost and labor needed to make repairs so their first instinct was to

Read More »

Do you ever feel like there’s not enough time in the day to get all the things done?  Do you feel like you have a good grip on handling the urgent and important matters but struggle with the non-urgent ones? Here’s what ends up getting stuck on the back burner: operational loose ends, tech clutter, email, and more. If you’re

Read More »

Trust me for a second. Read the following things out loud to yourself:I am powerful.I am thoughtful.I am kind.I am healthy.People trust me. I attract money.I am creative. Does it feel uncomfortable saying these things out loud?It is time to stop thinking affirmations are cheesy, because there is actual scientific evidence that tells us that affirmations are powerful and that they

Read More »

I’m going to say something that might make some of you feel uncomfortable. If you’re working with a Buyer who can’t seem to make up their mind and you’ve taken them on more than two tours, that’s on you.  The reason is you. Yup. I said it. It’s your fault.  There are several reasons why someone hasn’t written an offer on a

Read More »

Last week I had the honor of teaching a continuing education class for real estate professionals about the process from contract to close, and in that discussion, the topic of setting healthy expectations for referring potential business came up. While it’s been a basic practice of mine for years, I realize now not everybody does these things during their appointments. Frequency IllusionRemember

Read More »

Hello friends! I trust you had an outstanding holiday break and your spring pipeline is full of outstanding opportunities. This is the first edition of the Frawley Coaching monthly newsletter, and I’d love to hear your feedback if you have time to tell me. Also, if this is helpful information to you, please share it with a friend! In this

Read More »

There is no boilerplate solution to increasing productivity that works for everybody, however if I find something that’s working for me, I’m going to share it with you! Let’s dig into this Productivity Token Theory… It occurred to me this week that dressing the part is a huge player in my own productivity. I once read somewhere that it’s common for

Read More »

As we gear up for a long holiday weekend, it’s important to be purposeful with our actions and intentions. So many real estate professionals hit the doldrums in the weird space between Thanksgiving and the New Year. Not you, though. Not you. It’s true that 99% of the contracts you sign will close in the next calendar year, so treat

Read More »

  I have ADHD. It’s no secret and I’m often quite transparent about it. What I’ve come to learn about my particular form of neurodiversity is something that I see in a lot of business owners: our penchants for hyper-fixations, our tendency to procrastinate, and our inability to measure time while living in the moment. I’m not saying everybody is

Read More »

Good Morning!  I have a couple of exciting announcements to make, and I’m thrilled to share it with you, dear friends!   First, this weekly newsletter has been both an enormous accountability blessing for me as well as an incredible challenge to maintain. To ensure that I’m delivering the most value to you, the reader, and to the agents that

Read More »

My feral children are completing the walk of shame to the bus, lamenting their choices to consume questionable levels of candy last night. I’m happy to have completed another chilly and safe tour of the neighborhood with our closest friends. I trust you also had a safe and happy Halloween.  Today’s newsletter is short and sweet. If any of you

Read More »

Ahhh… the smell of autumn leaves on the ground somehow sparks in me a feeling of renewal and forward thinking for the coming year. I have a few lofty goals and I’m working through a roadmap to get to the finish line. If you’re anything like me, you’ll probably start chasing squirrels or shiny things and not stay on task

Read More »

Tony Robbins once said that you need to treat your clients like you would treat your friends, and I couldn’t agree more.  At a listing appointment this week, I toured a small home in Golden Valley with an awesome yard and tons of potential. The owner is actually a close personal friend (he was in our wedding and our kiddos

Read More »

PTFAR. Nope, I didn’t just spit on my computer.  This is a model. What is PTFAR and how can you apply this lesson to your own personal growth and trajectory? That’s an excellent question and I’m so glad you asked.  PTFAR stands for Programming, Thoughts, Feelings, Actions, and Results. It is a model used to understand how our mental and emotional processes

Read More »

NPC, according to the Cambridge Dictionary, is an abbreviation for non-playable character: a character in a computer game that is not controlled by someone playing the game. “Linsey,” you ask, “what’s up? Why are you talking about NPC’s?”That’s an excellent question and I’m so glad you asked. I’m telling you about NPC’s because, my friend, you are one. And so am

Read More »

This week we witnessed our nation experience a monumental catastrophe as Hurricane Helene made landfall, decimating entire cities and leaving ruins in her wake. At times like this, we are reminded to be grateful for what we have in terms of comfort, safety, shelter, and more. First, I want you to get your own bearings. Take a deep breath, look

Read More »

I realized this week as I restarted my DTD2 contacts that I have about 1500 Facebook friends of which nearly half aren’t already in the real estate business and more than half of those folks aren’t already in my database. This needs to be fixed and it needs to be fixed fast. I don’t want to leave opportunities on the

Read More »

You might remember me writing about The Trust Edge awhile back, one of my favorite books from one of my favorite authors. David Horsager is a MN native and shortly after he published his first book, his entire team rented office space from the same brokerage I hung my license. Dual career during the market crash, I was tending bar

Read More »

Friends, this is it. It’s the end of the year. What? I know what you’re thinking. “Lins, it hasn’t even snowed yet. We’re nowhere near the end of the year.” Hear me out.  The indisputable law of real estate is that our actions today will garner results in roughly ninety days. Three months. One quarter. We’re about to hit the

Read More »

This week I had the honor of teaching a class to a room full of professionals about pricing accurately. Pricing a home to sell is one part math, one part science, and one part magic. The magic isn’t so much wizardry as it is your ability to interpret market dynamics and apply that information to your strategy. Your fundamental role

Read More »

At a neighborhood potluck last weekend I had the genuine pleasure of meeting two of our newest neighbors and chatting with them about their favorite hobby: mountain biking. They’re SERIOUS about the sport and they travel all over the country seeking destinations and terrain varieties that I didn’t even know existed. When discussing the bikes that they ride, they rattled

Read More »

On August 15, 2024, Buyer Broker commissions disappeared from our local Multiple Listing Services and it felt like half of our industry members panicked. As professionals authorized to practice law in a very limited capacity, our agents and brokers are heavily regulated and rightfully so. We have all recently been bombarded with information from our local associations, our brokers, our colleagues,

Read More »

Mel Robbins says that we’re all afraid of the same thing.  Heights, small spaces, lions, clowns (don’t judge me)… it’s all the same. We’re afraid of the unknown. What are you afraid of? What is stopping you from doing the thing? What gets in the way? Let’s unpack that together… My own coach is out of the office with a medical

Read More »

5/31/24 Happy Friday, Friends! Stolen from my journal this week for your reflection and enjoyment, this message is for my fellow overachievers and the folks who keep piling things on their plates in the spirit of productivity. ​Folks, we’re forgetting something important. We’re forgetting to enjoy the process.  We just came off of a long holiday weekend, which was longer for

Read More »

On our path to mastering the six personal perspectives of a millionaire real estate agent, today we’re going to talk briefly about Step Six: Be Accountable.  It’s remarkable to me how many people are completely adverse to the word Accountability, and I think it’s because most people associate the word Accountability with the word Consequences, and the word Consequences is

Read More »

THE POST-IT TRICKAre you starting a new project? Finding yourself in a new career? Trying to unpack and prioritize your thoughts, ideas, and questions? Might I suggest a trick I used when I was beginning my career as a coach? I used post-it’s. Yep. Sticky notes. About four years ago,  I came off of maternity into a new role in leadership and I couldn’t seem to get myself

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SIX PERSONAL PERSPECTIVES STEP FIVE: REMOVE YOUR LIMITING BELIEFS On our path to mastering the six personal perspectives of a millionaire real estate agent, today we’re going to talk about Step Five: Remove Your Limiting Beliefs. Do you ever find a jerk on your shoulder telling you that you’re not ready, that you’re not good enough, that you don’t know enough,

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Happy Friday, Friends! This week I had the honor and pleasure of attending the Keller Williams Mega Leadership Conference down in Austin, TX. There I was able to connect with hundreds of KW leaders like myself and mastermind about different ways we can and will show up better for the agents we lead. What’s remarkable to me is that much of

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On our path to mastering the six personal perspectives of a millionaire real estate agent, today we’re going to talk about Step Four: Make Being Learning Based the Foundation of Your Action Plan.Being learning-based means having a mindset focused on continuous learning and growth. It involves being open to new ideas, seeking out knowledge and feedback, and actively pursuing opportunities

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5/3/24 We all stack habits regardless if we’re aware of it or not. What habits we stack are the key to how productive we are and how successfully we can achieve our goals.  Habit stacking is a productivity and habit formation technique where you build new habits by “stacking” them onto existing ones. It involves attaching a new habit to

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Happy Friday, Friends! This week I had an awesome opportunity to lead a discussion about defining your value as a real estate professional. As our industry and market evolves, our value proposition as well as our identity as professionals has never been more integral to our ability to survive and thrive in the real estate profession. Not too long ago I heard

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HOW IS THE MARKET? Are people asking you this? What’s your answer? My favorite response to “How’s the market” questions is one of curiosity. If appropriate, I’ll straight up say: “It’s great! Why do you ask?” Sometimes folks just ask because they don’t know how else to engage with you, their new real estate professional friend. A LOT of people

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Hello Friends! I trust you had a productive week this week! As we’re well into our second week of the second quarter of 2024, I realize that I’m probably not alone in my pursuit for the ultimate spring cleaning experience. This pertains to my home, my health, my relationships, and my business. Are you sorting and purging too? How’s that

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I’m going to veer away from real estate pep talks this time and do a little dive into something that keeps coming up in conversations with the agents I’m coaching, with my fellow leaders in and out of the industry, and with my friends and family.  Despite the arrival of spring, many people are still weathering the burden of the

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3/39/24 Happy Friday, Friends! Welcome back to the MN winter! I hope you traveled safely this week during the ice and snow, and I hope those of you returning from Spring Break had a wonderful and restive time. Let’s get into it.  I’m about to say something that is going to make many people, including me, kind of uncomfortable.  The word

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3/21/24 Happy Friday, Friends.  Last week, a landmark federal court decision was made that will absolutely impact the way we do business. Since then, we’ve been bombarded with speculations, accusations, and hypothetical solutions from the media, in our social channels, and from our colleagues in the industry. It’s important for agents to understand that we don’t have answers yet, as

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We’re natural helpers. We want to fix problems. We have this inherent need to be the solution finders for ourselves and to our people. It is so important that we learn how to stay our own course and keep our own oxygen masks on so we can best serve our clients, our loved ones, and ourselves.  How do we do

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3/15/24 Ok friend, truth time. What is the first thing that comes to mind when you think of the words Time Blocking? If you are anything like the way I did when I began taking my real estate career seriously, you get uncomfortable.  To me, time blocking sounded like a chore, something that other people did. Something that didn’t really

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3/8/24 THE SPHERE OF INFLUENCE CHALLENGE I can’t count how many times I’ve been to Keller Williams Family Reunion, and as the times pass, my takeaways have morphed from the specifics in the beginning to more general theories about real estate and coaching in general. The fundamental models are often reinforced in different ways and I’m not one to chase

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3/7/24 Happy Friday, Friends! I trust you had an incredible week and you’re absolutely crushing your goals for spring. Today concludes the first full week of March and do you know that that means? It means that we’re nearly finished with the first quarter of 2024! I know, it’s nuts. If you haven’t revisited your goals for 2024 lately do

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3/1/24 Happy Friday, Friends! I’ve been spending the week in Las Vegas at KW Family Reunion, and I can’t contain my excitement about all of the takeaways I get to share with you in the coming weeks from that incredible convention. I’m also completely giddy to share with you that my newest project is now complete! (SQUEEE!) It’s not a

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2/23/24 Hello Fearless  Agents!  Hey I’ve got an important question for you… Does lead generation sometimes feel ‘icky’ to you?  It really shouldn’t, and if it does, we need to figure that out right now.   FAILING FORWARD WITH FORD This week something came up not once but twice in coaching conversations that caused a seismic shift in the agent’s perspective

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Hello Friends, Did you know that Keller Williams has a non-profit to help associates and their families in need? I’ve personally seen this incredible program in action, and it is important that our agents not only know that they have the power to make a difference, but also that in the unlikely tragic event, Keller Williams will support them. As

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Happy Friday, Friends!  I hope you are doing well and that you survived what may very well be the only little blizzard our MN climate will deliver this season. STOP FOCUSING ON THE DESTINATION AND START ENJOYING THE JOURNEY.I’d like to talk a little bit about the Six Personal Perspectives of successful real estate agents. If you’ve been through Ignite this will be

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